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SquareTrade Breakability Tests Reveal Compact Tablets Are The Holiday’s Least Breakable

SquareTrade®, the top-rated protection plan trusted by millions of happy customers, today announced the results of 10 popular tablets’ performance in Breakability testing, with the Samsung Galaxy Tab S 8.4 coming out on top as the least breakable (3.3 breakability score), and the Tmax 9 HD coming in as the most breakable (8.2 breakability score).

The SquareTrade Breakability Score ranks today’s top devices based on how prone they are to break due to accidents. Evaluating key elements such as front and back panel design, edge construction and materials, size, weight, friction quotient, water resistance and grip-ability, SquareTrade’s Breakability Score fills in the missing gap left by traditional device reviews: it tests devices in a manner that replicates everyday danger situations brought on by our lifestyles and habits.

See SquareTrade’s Breakability test video here.

“For the first time, we put 10 tablets through the rigor of our Breakability tests and found that size does indeed matter. These expensive devices are the equivalent of our Swiss army knives – but they’re hardly as durable. And the bargain basement tablet we tested literally broke in two,” says Ty Shay, CMO of SquareTrade. “Unlike with smartphones where Apple consistently comes out on top in our Breakability tests, Samsung was the winner here with the Galaxy Tab S 8.4 the overall winner.”

The SquareTrade Breakability Score is based on a number of factors, from physical characteristics to the results of SquareTrade’s Drop, Dunk and Slide Tests. The higher a device scores on a scale from 1-10, the higher the risk of it breaking due to an accident.

Overall, compact tablets performed above expectations, faring better in drop and dunk tests than larger models like the Microsoft Surface Pro 3 or Tmax 9 HD. Durable and water-resistant models like the Sony Xperia Z3 (4 breakability score), and Apple iPad Mini 3 (4.4 breakability score) performed admirably. Popular devices that run higher risks of breaking due to an accident include Samsung Galaxy Tab S 10.5 (6 breakability score) and the Apple iPad Air 2 (6.1 breakability score) which lost points in slide and drop tests.

SquareTrade’s Breakability Score testing revealed the following:

  1. Larger tablets proved to be far more breakable than smaller ones, as well as the least water resistant
  2. The Samsung Galaxy Tab S 8.4 scored well in our drop and dunk tests, making it the least breakable option this holiday season
  3. The most durable and budget-friendly performer was the Asus Memo Pad 7, which performed well on most tests, followed closely by the Sony Xperia Z3

See the full results of the 2014 SquareTrade Tablet Breakability Score here.

About SquareTrade
SquareTrade is the top-rated protection plan trusted by millions of happy customers for its fast and exceptional service. SquareTrade protects mobile devices, laptops and tablets, and other consumer electronics and appliances from malfunctions, accidental damage and life’s frequent mishaps. Unlike old-fashioned warranties, SquareTrade is designed for today’s consumer and uses innovative technology to deliver a zero hassle claims process. SquareTrade has more than 200,000 fans on Facebook, consistently wins industry awards and receives thousands of 5-star reviews for its legendary customer service. Top retailers around the world offer SquareTrade, achieving significant sales growth and happier customers. Privately held, SquareTrade’s investors include Bain Capital and Bain Capital Ventures. SquareTrade is headquartered in San Francisco and London. For more information, go to www.squaretrade.com.

SquareTrade is a registered trademark of SquareTrade, Inc. All other company, brand, and product names are the trademarks of their respective owners or manufacturers listed above, or their respective affiliates. No manufacturer of any of the above tablets is affiliated with, endorses or in any way approves the SquareTrade breakability test.

Half of American Parents Say Kids Have Damaged a Mobile Phone, Laptop or Tablet

“Just like their parents, kids use devices for an increasing number of things – from games and videos to research and homework. Our research shows that this increased usage also means that devices are more at risk than ever before, and we expect this trend to continue,” said Ty Shay, CMO of SquareTrade.

“We believe it’s important to educate parents about these accidents because 60% are not covered by a protection plan, making repairs and replacements expensive and time consuming.”

More than 85% of American kids now have their own mobile device and they use it more than ever: parents say their kids use mobile devices for an average of 3.2 hours a day.

  • Kids 2 and under use for 1.5 hours per day
  • Kids 3-6 use for 1.8 hours per day
  • Kids 7-12 use for 3 hours per day
  • Kids 13-17 use for 4.9 hours per day

The research also revealed the unexpected consequences of kids using mobile devices including unauthorized purchases, accidental calls, texts and photographs, and a surprising number of food and drink related accidents:

  • Accidental calls & texts: 31% of parents say that their kids have called, texted, or messaged someone by accident on their parent’s devices
  • Unapproved purchases: 28% of parents say that their kids have purchased something on the parent’s mobile device without permission
  • Unintended photos: 9% of parents say that their kids have taken inappropriate photos with the parent’s devices.
  • Conflict: 36% of parents have bought an additional device in order to reduce conflict in their home
  • Food & Drink: 33% of kid-caused accidents involved food or drink:
    • ✓ 50% involved milk
    • ✓ 19% involved chocolate
    • ✓ 17% involved candy
    • ✓ 16% involved yogurt
  • Boy trouble: Boys were 35% more likely than girls to have caused the accident

SquareTrade suggests these 5 tips for protecting kids’ devices and parents’ wallets from unexpected device accidents:

  1. Always keep devices in protective cases or covers
  2. Never take your devices to the bathroom
  3. Remind your kids not to eat and drink while using devices
  4. If your kids bring devices to school, make sure they don’t over-pack their backpack and crush their tablet
  5. Buy a protection plan so you’re covered no matter what accident happens

1Methodology and Data Sources
1.) SquareTrade’s 2013 Kids Accidents Survey, conducted in June 2013 using the world’s largest panel provider, Survey Sampling International. Feedback was collected from 1,000 parents with at least one child 0-18. 2.) The Census Bureau’s 2010 population estimates from the Family Households by Number of Own Children Under 18 Years study. Please note: Total expenditure estimate created using data sources 1 & 2.

kids-infographic-hi-resAbout SquareTrade
SquareTrade is the top-rated protection plan trusted by millions of happy customers for its fast and exceptional service. SquareTrade protects mobile devices, laptops and tablets, and other consumer electronics and appliances from malfunctions, accidental damage and life’s frequent mishaps. Unlike old-fashioned warranties, SquareTrade is designed for today’s consumer and uses innovative technology to deliver a zero hassle claims process. SquareTrade has more than 200,000 fans on Facebook, consistently wins industry awards and receives thousands of 5-star reviews for its legendary customer service. Top retailers around the world offer SquareTrade, achieving a 200% increase in sales on average and happier customers. SquareTrade’s rapid transformation of the warranty industry attracted one of the largest private capital raises in 2012, with a $238 million round led by Bain Capital and Bain Capital Ventures. Headquartered in San Francisco and London, SquareTrade is privately held. For more information, go to www.squaretrade.com.

The Clumsiest States for iPhones and iPads

Do you drop your iPhone and iPad a lot? Well, now some of you have something to blame it on: it’s not just you, it’s the STATE you live in! SquareTrade has taken a look at all of the Accidental Damage from Handling (ADH) claims for iPhone and iPad warranties that are at least 6 months old, projected them over 2 years and came up with the top 5 clumsiest states for each.

Now stop wondering and take a look!

Clumsy States: iPhone

For iPhone, out of 125,834 claims, the top 5 clumsiest states were…

1) Mississippi

2) New Mexico

3) Rhode Island

4) North Dakota

5) South Carolina

Clumsy states: iPad

As for the iPad, we looked at 56,046 claims and the clumsiest states turned out to be…

1) Mississippi (again!)

2) Nebraska

3) Washington, DC

4) New Hampshire

5) Alaska

Have something to say about it? Talk to us on Twitter #clumsystates and Facebook.

SquareTrade in Times Square!

Wow…a larger-than-life spot for our findings. Thanks to Vic, Vince Tseng, Vince Marchi, Austin and Priya for the time and effort they put into the iPad comparison research.